Tuesday, March 31, 2015

YouTube vs Twitch: Who Will Get the Streaming Crown?

   
YouTube is planning to revamp and relaunch their live streaming service. The reason behind is because YouTube wants to put its live streaming in a direction that will cater to gaming and eSports companies and viewers.
     "Gaming and eSports in particular are going to be a big driving force for the new-look YouTube Live," one source said. "There'll be huge opportunities for established streamers and organizations soon and I would say that the record numbers of eSports viewers are only going to grow when Google starts promoting and partnering with these events." 
     As you can tell, this us starting to sound a bit like another site that allows. People to live stream playing video games. What site could that be? Of course Twitch. Twitch hosts over 45 million users with 12 billion minutes of streaming games. Only last year that Google, YouTube's owner, tried to buy Twitch before its deal with the site fell through and Amazon ended up buying it for 1 billion. So Google and YouTube has learned the motto if you can't buy it, beat it. But can they?
     Twitch has made itself know to be the place online where you can go to watch people playing games live. Anything that will try to compete with that will have a hard time to beat Twitch, including YouTube. YouTube has their work cut out for them. Although YouTube still dominates as the source for gaming content with Let's Plays and people who had became internet famous for playing video games like Pewdiepie, Markiplier, and The Game Theorist, Twitch is slowly coming for that crown. Twitch hasn't taken YouTube's place but it's starting to take its spotlight. So it's no wonder that YouTube is trying to outdo Twitch. The question is will it?
As I said earlier it will be hard to do, but it seems that it won't be likely for YouTube to upstage Twitch with live streaming gameplays. Twitch has put itself in a niche that people will most likely stool prefer to do eSports and do live streams no matter what YouTube does. Twitch has made itself synonymous with live streaming games. There's also the question of content. YouTube as it is now seems like a mini basic version of Twitch and until we see the finish product, which their probably won't be that much improvement, it will still come off as a basic Twitch.
     YouTube and Twitch are two different sites with different content. Again, Twitch is mainly for live streaming video games and YouTube has become a palette for creating other gaming content like shows and other forms of entertainment. They should stick to what works for them.

What do you think?

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